Flix hopes locals will eat, drink and be movie fans SanTan Sun News

Flix hopes locals will eat, drink and be movie fans

December 16th, 2018 | by SanTan Sun News
Flix hopes locals will eat, drink and be movie fans
Business
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By COLLEEN SPARKS, Managing Editor

Excitement is brewing over a Chandler movie theater that will cater to the craft beer crowd and entertain guests of all ages with much more than popcorn and soda.
Flix Brewhouse will hold its grand opening from 4 to 6 p.m. on Dec. 19 at 1 W. Chandler Blvd., as part of the Overstreet development in downtown Chandler. Guests can celebrate the new, dine-in theater by viewing Disney’s reboot of the iconic movie “Mary Poppins.”
Tickets are already on sale and Flix will be giving away free movie passes for every purchase of a $25 gift card. The passes can be used in January.
“It’s always an exciting time when we launch in a new city, and we’re really inspired by the east Valley,” said spokesman Greg Johnson. “The goal isn’t to simply set up shop here, we’re really looking forward to being an active part of the downtown Chandler community.
“This is the coolest area that a Flix has ever been in. It’s got a good energy. There’s people looking for something fun to do.”
The Chandler Flix Brewhouse will be the company’s seventh in the country. The closest one to Chandler is in Albuquerque, New Mexico; Flix also has theaters in other parts of the Southwest and the Midwest.
Customers can check out the 40,000 square foot space with nine auditoriums in the Chandler theater. Each auditorium will have from 40 to 207 seats. Johnson said Flix Brewhouse is the only movie theater that is also a brewery.
“We take our beer program very seriously,” he said. “We don’t see ourselves as a movie theater company. We are a hospitality company. Everybody at Flix cares deeply about every guest having a great time.”
Flix has hired at least 170 people already out of the 200 it planned to hire.
Founded in Round Rock, Texas in 2011, Flix Brewhouse has grown to become a one-stop entertainment destination around the country.
The Chandler Flix will have a seven-barrel brewhouse with numerous varieties of local and regional brews, as well as many made by the lead brewer, Marisa Bernal, who will create recipes “unique to the Chandler market,” Johnson said.
Some local beers the Chandler Flix will carry include Arizona Wilderness Brewing Co., SanTan Brewing Company and O.H.S.O.
Flix will also offer wine, cocktails, soda, Italian ices and many milkshakes, as well as popcorn, candy, street tacos, scratch-made pizza, burgers, sandwiches and rich desserts.
Tuxedo cakes, blueberry cobbler cheesecake and handspun shakes with Oreos and other fillings are some popular highlights. People can place their food orders through a “silent ordering system” in the auditorium during the show or come 30 minutes early to order whatever they want to eat or drink, Johnson said.
He said “service ninjas” will deliver the food and drinks quietly, from a place 18 inches lower than the seats so as not to disrupt those watching the movie.
“A lot of people get there early and order an appetizer,” Johnson said.
Flix will show the first-run movies and was recently named as one of Inc 5000’s “Fastest Growing Companies.”
The company often brings movie characters including superheroes into its lobbies to mingle with guests. It brought a Mary Poppins character to the downtown Chandler tumbleweed tree lighting ceremony Dec. 1.
Flix will anchor the Overstreet development, a retail project on the southwest corner of Chandler Boulevard and Arizona Avenue.
While Flix Brewhouse in Chandler will open with “Mary Poppins,” starring Emily Blunt as the favorite nanny, the full opening line of films will also include “Spider-Man: Into the Spider-Verse,” DC Comics’ “Aquaman” and “Transformers” spinoff “Bumblebee.”
Some people expressed enthusiasm about the Flix Brewhouse opening on the Living Chandler Facebook page recently.
“I’m so excited for the opening of this theatre!” Tina Milyiori said. “Since moving to Chandler in August, I’ve been anticipating this opening! We don’t have anything this cool close to where I lived in Ohio!”
Matthew Coates, who founded the Living Chandler page along with his wife, Tia Coates, also is happy the theater will be opening soon.
“Can’t wait to see Mary Poppins on the 19th!”Matthew posted. “Plus, we are going to give away a 4 pack of seats to a lucky LC member. Stay tuned!”
The 77,000-square-foot Overstreet project is being built along the south side of Chandler Boulevard between Arizona Avenue and California Street and will also include two restaurants – Camp Social and Over Easy, as well as office space and local and national retailers.
Overstreet gets its name from the large-scale skywalk that will rise over the destination’s entrance.
Information: flixbrewhouse.com/chandler

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